Safari Results Today. Preparation For Chrome Tomorrow.
A Performance Boost At Your Fingertips
Current cookieless environment
- More than 40% of publisher inventory is cookieless today.
- Publishers are paid half for cookieless inventory compared to cookied inventory.
- Datonics enables advertisers to reach these 40% of users with 1:1 audience targeting.
- Resulting in a boost in scale, conversions and ROI.
- Explore the untapped cookieless frontier.
- Safari results today. Preparation for Chrome tomorrow.
Distributed Identity
We utilize an in house award winning identity technology fueled by first party bidding data on 80k+ publisher sites. This ID graph is dynamically matched to IP addresses, hashed emails, mobile ad IDs and cookies on four different levels - household, person, device and browser.
OUR PARTNERS
Getting ahead of the cookie crumble
Cookieless Audience Targeting is under limited release for current Datonics and Intent IQ clients.
Schedule a consultation to learn more about how to set up a cookieless targeting campaign.
A breakthrough in Cookieless Audience targeting
- Addressable 1:1 targeting cookieless users
- Pinpoint accuracy with massive scale that contextual targeting cannot achieve
- Distributed identity technology
- Attribution for cookieless conversions
Being First Counts.
Over a decade ago, Datonics pioneered the programmatic path.
Today, we continue to innovate and enable thousands of companies to succeed with our wiped-class data solutions.
You're in good company.